The European fashion and optics magazine with a global influence. Elegant and modern, 20/20 Europe is the authoritative source on eyewear and optical innovation.

Since 1989, 20/20 Europe has brought its international audience a curated mix of fashion features, trend analysis, retail comment and lens & technology news. Over the years, the magazine has grown its readership and is now proud to have a global reach that continues to expand rapidly through commitment and consistent attendance at the world’s leading optical trade fairs.

Today, in a fast-paced and changing optical landscape, 20/20 Europe is constantly pushing into new creative territories – in print and online – to bring its readers fresh authoritative content with an unrivalled balance of fashion, business and lens & technology insights.

The magazine reaches 21.600 optical retailers and is distributed in the following countries: Austria, Belgium, Czech Republic, Denmark, Eire, Eastern Europe, Finland, France, Germany, Greece, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Russia, Spain, Sweden, Switzerland and UK.

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"We have been supporting the show since its first edition. We are pleased to strengthen our collaboration with Optical 100% for the next 3 years as we endorse and share the willingness to expand an eyewear dedicated event in UK. For this reason, we planned together a partnership and new activities that will be unveiled soon!" Matilde Sometti - Publisher 20/20 Europe