•  BIEN VU is the leader and reference French optical magazine
  • 64% of French opticians say Bien Vu is their prefered magazine
  • Print Edition is 7.500 numbers by monthly issue
  • Sell only by subscription
  • 11 issues by year, and double issues for Mido and Silmo with a special collection
  • 4 occasional issues : French optical market, Open an opticial store, First job in optic, the guide of all progressives lenses on the French market
  • Aim : Helping optician with all the differents informations to succeed in the business

Strong Points :

  • Market AnalysisMarketing
  • Managing of the shop
  • Retail and trade
  • Developing advices business