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Ted Baker Autumn/Winter 2018 Optical Collection


Quintessentially Ted with a contemporary edge, his brand new men’s optical range is smart yet sporty, filled with the same sense of British charm and an eye for quirky details that his apparel is renowned for.

Taking a playful approach, CADE TB8197 is a more compact version of a classic frame shape, with an added preppy touch in the W-shaped bridge. On the temples, Ted’s taken the sports reference a step further with oar-shaped tips, while each of the four colour combinations represents a different sporting team. Rectangular sibling NOBLE TB8198 also embraces the rowing theme, and sports the same milky, horn-effect colour options.

A pattern that’s packed with personality adds a little flair to DUVAL TB8199’s classic frame shape, with one of Ted’s punchy geo-floral designs lining its inner temples. A matte acetate finish on the outside offsets the prints, ensuring that this style is the perfect new arrival this season.

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Ted’s attention to detail and masterful approach to pattern extends to his optical collection for autumn 2018. Influences from his new womenswear pieces are translated into bold eyewear statements, with his signature quirks continuing to surprise and delight.

Taking everyday accessories to the next level of luxury, DINAH TB9163 is expertly crafted, and references Ted’s much-loved Carisee tote bag. An elegant, slightly oversized frame, this style is super-light, with combination metal temples featuring pressed bow detailing, nodding to the bag of the season.

Reinterpreting a popular shape from the ‘90s, ELVIE TB2243 is Ted’s feminine take on a traditional shape, with a gentle cat-eye. Crafted from rose gold metal, the temples feature one of Ted’s signature bows, updated for the season, with a reference to origami and unique folding styles from Japan.

PERLA TB2244 encapsulates all of the charm and sophistication of New York in the ‘50s, with its distinctive retro shape, and multi-faceted metal detailing that proudly sports Ted’s branding on the temples, making it a modern frame that’s one to treasure.

Book an appointment with Mondottica on stand W308 here.