Visit Onyx Reputation Marketing at 100% Optical to find out more about managing your reputation online and how it’s becoming an essential requirement for all businesses including opticians.

“After being referred a business… 87% of people said they immediately go online to checkout the company reviews and info.”

What we say about ourselves has a certain level of respect, what others say about us means infinitely more. Today, people are increasingly reliant upon reviews to judge a business especially when looking for professional services and before making a buying decision. We therefore hope that customers and clients will only have good things to say about us, however, we can’t allow our reputation to be controlled by chance. Today’s businesses, including opticians need to take an active role in managing and marketing their reputation.

With many opticians offering similar services, how does a potential patient decide who to choose when faced with so much choice between competitors? Mainly by what others have posted online about an optician’s service, price, optical expertise and the full price range of glasses and contact lenses.

Marketing reputation consultant, Karlene Hibbert, is offering a unique strategy that will help your prospects to choose - your business. Karlene’s strategy will help opticians to obtain ‘5 New Reviews (or more) in As Little As 5 Days!’ This is achieved by creating effective email campaigns, professionally designed feedback pages and follow up systems, including an analytics suite, so you can effortlessly track your success.

When you turn happy customers into raving fans and brand ambassadors, this reassures future patients they’re making the right choice when choosing an optician who is exactly right for them and based upon previous customers’ experiences and reviews.

Managing and marketing your reputation is an essential aspect of business success and for increased profitability.