We are delighted to announce that 100% Optical has been shortlisted for 'Marketing campaign of the year - trade' at the AEO Excellence Awards 2017.

The AEO Excellence Awards represent the best that the events industry has to offer and showcases the amazing achievements from within the industry, including venues, suppliers, contractors and organisers. The ceremony will be hosted by James Nesbitt OBE at Grosvenor House, London on the 16th June 2017, with 22 winners being announced.

Nathan Garnett, Event Director comments “Getting 100% Optical shortlisted for Best Marketing campaign in the AEO’s (our industry Oscars) is fantastic news. We have always had such positive responses to the marketing campaign for 100% Optical since we launched from delegates and exhibitors, so to gain this prestigious recognition is just reward for the marketing team who put so much hard work and effort into the 2017 100% Optical campaign, which delivered a record breaking show with over 8,000 visitors. It’s amazing to think what we have achieved in four short years and we are very excited about our continued growth as 100% heads towards 2020 (a massively significant year in optics) and beyond.”

Find out more about the AEO Excellence Awards here.