Love Eyewear Week

100% Optical, the UK’s largest and funkiest Optical trade show is running a ‘Love Eyewear Week’ campaign!

What's it about?

Kicking-off the countdown to the show which takes place in London on 25 - 27 February at ExCel London, Love Eyewear Week will generate public awareness around the hottest eyewear trends and designs. It will capture the imagination of the public through engaging content, highlighting everything from unique materials used to the back story behind the brand. Seeking out and buying new eyewear has never been so exciting!

Why?

To increase public sales of eyewear for optical practices
To increase public awareness and love of the world’s most important fashion accessory!

Get Involved

Share selfies of you wearing your favourite eyewear on social media using #LoveEyewearWeek. A celebratory wall of the best selfies will be displayed at 100% Optical

Post pictures of your practice window displays via the campaign hashtag #LoveEyewearWeek with prizes for the best designs awarded on 23rd April

Share a #LoveEyewearWeek banner across social media, as an email signature

Put up a #LoveEyewearWeek poster up in your practice in view of the public

Banners ready to download coming soon...