Marketing Opportunities

Exhibitors will have a dedicated micro site on the 100% Optical website where they can share all their relevant content including projects images, press releases, videos and contact details. 

Login into your Exhibitor E-zone

Email marketing@100percentoptical.com if you haven't received your login.

Deadline: You can update your profile when you like, but we advise to do this before September, as this is when registration goes live.

100% Optical has a social media reach of 1.6 Million.

Exhibitors will have social media support from all the 100% optical social media platforms, including: LinkedIn, Twitter, Instagram, Facebook and YouTube.

When an exhibitor/sponsor signs up, they will receive a complementary welcoming social post. 

 

 

 

Got any press releases or news about the show? Tell us, and we will happily post it on our social media channels. 

 

 

Deadline: This is an on-going campaign. Have something you want to shout about? Please send it to marketing@100percentoptical.com

Exhibitors will receive an exhibitor marketing zone, where they can download personalised banners. 

This you receive access to these once registration goes live in September. 

We ask our exhibitors to tell us their show plans regarding product launches, new services, competitions or anything exciting so we can include these news on our press releases and show previews. 

Please contact CAB PR: 100optical@cabcampaign.co.uk

Be part of our visitor email campaign, reaching a database of 40,000.

Sign up to our emails here

Deadline: If we need information off you, we will be in contact with details and specs required.

Capitalise on our £300K marketing campaign and reach over 40K Optical Professional with the Optical Insider Newsletter and Directory. 

There are a number of additional advertising opportunities available including: 

- Featured Story
- MPU Banner
- Top Newsletter Banner
- Bottom Newsletter Banner

Please contact celsa@100percentoptical.com to find out more about advertising opportunities. 

The 100% Optical Digital Preview is sent out 3 weeks prior to the show when visitors are planning their visits and contacting exhibitors to book appointments. There are a limited number of advertising pages available for exhibitors.

Deadline: 9th December 2022. 

Information required: 300dpi image with no logo or text, max 50 word copy

Exhibitors will have a dedicated profile on our show app, with a clear detailed map on how to find them at the show.

As part of the exhibiting package, exhibitors will receive one free Smartscan (lead generation app) to scan those who visited their stand and download the leads with their contact details post-show.

SmartScan is the best way to get lead information at the event you are exhibiting at. Simply scan a visitors badge to capture their information.

You can take notes for each lead and link SmartScan with your Exhibitor Hub to create a custom questionnaire - you decide what further information you gather from each lead.

Quick search lets you easily find people in the app, no matter when they were scanned.

- QR code scanner app works on your own device.
- Customise questionnaire and tailor the follow-up planner online, before the show.
- Verify leads instantly and access data in real-time from your online Exhibitor Hub.
- Add individual notes against each lead.