Blinx Eyewear Charms - Whole range

Blinx are a range of removable charms designed to help children to feel positive and have fun on their eyewear journey!

Children can sometimes be reluctant to wear their glasses, negatively impacting their education, sporting participation and social development. Allowing children to have some control in the situation empowers them and helps to build confidence. Children collect, mix and match the charms to suit their mood, style or clothing.

The range was designed by founder and director Stephanie Collier. A friend's daughter required spectacles, and in an attempt to encourage her daughter to keep her glasses on, the mother sought a way to make wearing glasses fun for her child. Blinx was born as a small table top business and has grown over the past 10 years to supply the charms in over 30 countries, helping children worldwide to view wearing glasses as a positive experience!

Stockists benefit in multiple ways. The charms are collectable, encouraging families to visit the store more frequently - not just annually for their child's eye test. Secondly, happy children = happy parents = parents who are more likely to use the same store for their own eyewear needs!  In addition, Blinx are often used as a cost effective marketing tool to encourage store visits during quieter periods e.g. "Free Christmas Blinx with all children's eye tests booked during December".

Younger customers can sometimes be overlooked, but todays children are tomorrows customers. We believe Blinx helps stores to support their little customers as they grow, and helps little ones to embrace and Love Eyewear!