Johan Von Goisern - A036

Johann von Goisern are beautiful crafted, handmade frames from the world heritage area of Bad Goisern in Austria. Founded in 1984 the frames are inspired by a generation of the Pomberger family, from their grandfather to their father and now son.

Each frame is made from natural and sustainable cellulose acetate consisting of 97% cotton flakes. The brand is well known for the almost infinite number of possible colour combinations that can be achieved as well as the love and attention that is shown to each frame. The finishing processes are carried out by hand and It takes on average around four weeks and up to 80 necessary working steps to complete each truly unique frame.

With exceptional design, high quality standards and excellent customer service the brand quickly gained international popularity. The success can mainly be attributed to a special lamination technique, through which up to 20 different raw materials can be combined in a single frame. This creates colourful, breath-taking designs and coins the Johann von Goisern slogan: "Dare to be different"

For 2025 the dare to be different campaign will focus on the unique stripes of a Johan Von Goisern. Using flora and fauna colours of the local region which have been the strongest influence in every design from the very beginning.

Ladies model A036 certainly makes a vibrant statement. The use of a minimalist pattern and purple colour pallet are combining perfectly. A flattering square/Oval eye shape makes this frame easy to wear for so many face shapes and finishing the design off the quirky bobble like detailing along the top eye rim adds to this frames appeal.