Millmead Optical Group
Reykjavik Eyes is a premium eyewear brand inspired by the raw beauty and quiet strength of Iceland. Its designs balance minimalism, engineering precision and Italian craftsmanship to create frames that are both distinctive and effortlessly wearable.
The JAKOB frame embodies this philosophy through a bold, round shape that transcends gender and trends. Designed as a truly unisex style, JAKOB blends refined geometry with lightweight construction, resulting in a frame that feels as contemporary as it is timeless. Its sleek metal rims convey understated confidence, offering versatility that moves seamlessly from professional to personal style.
Inspired by Iceland’s volcanic landscapes and shifting light, JAKOB’s colour palette features muted metallics and tonal finishes that reflect natural elements. Each frame is hand-sprayed in small batches, ensuring individuality and depth of finish.
Crafted from high-grade Japanese titanium, JAKOB combines exceptional strength with remarkable comfort. The innovative screwless hinge design reflects the brand’s technical innovation, delivering lasting durability with a Nordic, minimalist aesthetic. Each piece is meticulously produced in a family-owned Italian factory, where artisanal skill meets modern precision engineering.
As part of Reykjavik Eyes’ refreshed direction in 2024, JAKOB has emerged as a standout design celebrated for its universal appeal and balance of form and function. Opticians and wearers alike praise its comfort, precision fit and confident yet unassuming style.
JAKOB reflects Reykjavik Eyes’ design ethos of simplicity with purpose. Its elegance is grounded in craftsmanship, and its strength is expressed through restraint. In an age where individuality and inclusivity define modern design, JAKOB stands out as a frame that unites these values, making it a deserving contender for Unisex Frame of the Year.
Categories
- Unisex Frame of the year

