Multi award-winning B-Corp eyewear supplier, Eyespace, is launching Summer of Sport, it’s latest summer-long campaign inspired by the season's biggest sporting moments. Bringing together some of the company's most popular brands, the campaign will feature a series of themed promotions, rewards and customer activations throughout summer 2026.

Inspired by a calendar of iconic sporting moments, including tennis, rowing, motorsport, football and golf, the campaign will see Aspinal of London, Range Rover and Defender eyewear, alongside a number of Eyespace house brands take centre stage across a series of activations and promotions designed to engage customers and support independent practices throughout the summer.

Returning for the first time since 2022, Summer of Sport has been refreshed for 2026 with a new creative identity, premium customer rewards and participation from multiple Eyespace brands.

Disu the campaign, Jayne Abel, CEO and Co-Founder of Eyespace, said: "Summer is one of the most exciting periods in the calendar and we wanted to create a campaign that captures that energy. Summer of Sport gives our customers plenty of opportunities to engage with the events they love, alongside our house of brands throughout the summer season, creating a shared celebration of sport, style and British culture.”

Summer of Sport launches on 15 June and will run throughout the summer, bringing together premium brands, seasonal storytelling and a celebration of some of the biggest sporting moments of the year.