Woodys introduces its FW26 collection under the creative concept "Les Fleurs" and the campaign tagline Blooming the Unexpected. The new campaign envisions a vibrant, sophisticated, and subtly surreal garden where flowers bloom in unexpected places, transforming everyday moments into scenes filled with beauty, fantasy, and extravagance. Within this floral universe, the eyewear completes bold, expressive looks that embody the spirit of Unique People.

The new collection features 56 new styles, bringing the Woodys portfolio to a total of 222 styles, while continuing the brand's commitment to exceptional quality through premium materials and components, including Mazzucchelli Italian acetate and German OBE hinges.

The women's collection introduces an innovative lamination technique featured in selected acetate styles such as Orphelia and Mimosa. Precision milling on both sides of the frame places color at its core, creating greater depth and a richer visual effect.

Meanwhile, the Layers and Jewelry concepts, first introduced in the previous collection, continue to evolve within the combination frame lineup. The Layers concept uses overlapping acetate layers to create depth and dimension, while Jewelry pairs metal structures with acetate inlays for a more refined, elevated finish. Both concepts return in styles such as Shona and Verena, further enhancing the collection's versatility and distinctive character.

Woodys also reintroduces sheet metal front frames paired with acetate temples in four new women's styles, combining lightweight construction with vibrant color combinations.

For men, the collection expands its color palette through new laminations, custom acetates and textures inspired by wood and carbon fiber. The titanium line now features flex hinges and newly developed nose pads with an integrated air chamber, providing enhanced comfort, a lightweight feel, and a more adaptable fit.

The sun collection is refreshed with new shapes, finishes and laminations that strengthen the identity of each line. Every sunglass frame is fitted with Carl Zeiss CR39 lenses offering full UVA and UVB protection, combining outstanding optical performance, protection and design.

With “Les Fleurs”, Woodys presents an expressive collection full of character and nuance, where color, innovation and personality bloom across every frame.

Discover the full FW26 collection at SILMO Paris (25–28 September), Stand G286.

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