Love Eyewear Awards

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Love Eyewear Awards

CELEBRATING THE EYEWEAR INDUSTRY

Love Eyewear Awards 2027

Celebrate creativity, innovation and talent at the Love Eyewear Awards 2027 on Saturday 27 February, championing the best in eyewear among independent and major designers, manufacturers, and retailers.

Entries are welcome from both independent and major designers, manufacturers, and retailers. You can nominate yourself or be nominated, and every submission will be reviewed by an esteemed panel of eyewear specialists, designers, and fashion experts.

Entries opening soon. Entries close at 17:00 on Tuesday 1 December 2026, and the shortlist will be revealed in January 2027. It is free to enter.

SEE THE 2026 WINNERS

Why enter

Being shortlisted for a Love Eyewear Award puts your work in front of respected industry judges and the wider 100% Optical community. It is an opportunity to raise your profile, celebrate your achievements and gain recognition alongside some of the most exciting names in eyewear.

Dates for your diary

w/c 28 September - Judges are revealed

1 December - Entries close at 17:00

w/c 25 January - Shortlist is announced

27 February - Ceremony at 100% Optical, Excel London

2027 Categories

Women’s Frame of the Year

Recognising outstanding design in women’s eyewear, celebrating style, innovation, and wearability. This category highlights frames that sets trends, empower confidence, and showcase the very best in creativity and craftsmanship.

Men’s Frame of the Year

Recognising excellence in men’s eyewear design, celebrating style, innovation, and wearability. This category highlights frames that sets trends, combine style, functionality, and innovation to set the standard for modern men’s eyewear.

Unisex Frame of the Year

This award recognises frames designed with universal appeal, celebrating inclusive styles that transcend gender while pushing the boundaries of creativity and design.

Women’s Sunglasses of the Year

Honouring standout women’s sunglasses, this award highlights designs that deliver on trend, creativity, and wearability while capturing the spirit of fashion-forward sun protection.

Men’s Sunglasses of the Year

Honouring standout men's sunglasses, this award highlights designs that deliver on trend, creativity, and wearability while capturing the spirit of fashion-forward sun protection.

Luxury Frame of the Year

Highlighting the pinnacle of craftsmanship and prestige, this award honours eyewear that embodies sophistication, exclusivity, and luxury design, with excellent materials and unique character. Minimum RRP is £300.

Sustainable Frame of the Year

Celebrating innovation in sustainability, this award recognises frames created with eco-friendly materials, responsible practices, and a commitment to shaping a greener future for eyewear.

Kid’s Frame of the Year

Honouring frames designed with children in mind, this award celebrates fun, comfort, durability, and imaginative design for the youngest eyewear wearers who will be proud of their specs.

Eyewear Accessory of the Year

Recognising the accessories that complete the eyewear experience, from cases and chains to innovative add-ons, this award celebrates creativity, style, and functionality.

New Designer 2027

Celebrating fresh vision and bold creativity, the New Designer 2027 award shines a spotlight on emerging eyewear talent. Open to designers at the start of their careers, or designers who have not gained international recognition just yet, this award recognises innovative design, originality, and the potential to shape the future of eyewear, fashion and functionality.

Eyewear Retailer of the Year

Recognising excellence in retail, this award celebrates stores and practices that deliver exceptional customer experience, innovative presentation, and an inspiring eyewear offering that stands out from the crowd.

Practice Window of the Year

Shining a light on standout visual merchandising, this award honours practice windows that captivate, inspire, and engage customers through creativity and design.

*NEW* Collaboration of the Year

Recognising an outstanding collaboration between two or more businesses, brands or individuals, this new award for 2027 celebrates a partnership that demonstrates a clear shared vision, creativity and measurable impact - resulting in an innovative product, creative campaign, memorable event or positive industry initiative.

Sponsors & Partners

OFFICIAL UK PARTNER

OFFICIAL UK MEDIA PARTNER

Official Associate Partner

Official Associate Partner

Official Associate Partner

Official Associate Partner

Official Associate Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner