Love Eyewear Awards

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The Love Eyewear Awards are back for 2022 and we cannot wait to welcome you for a busy evening of celebration and entertainment

Dedicated to celebrating the sector, the Love Eyewear Awards launched in 2020 to champion and promote eyewear amongst independent and major designers, manufacturers, and retailers. The response was phenomenal, and our panel of eyewear bloggers and stylists had an extremely difficult time judging the entries.

To see a full list of shortlisted companies and brands, please click here.

The Judges

 

Award Categories

New Designer 2022

This award is for new eyewear designers who have entered the industry in the last 3 years and have made an instant impact with unique and notable frame designs. The judges will be looking for someone who can become the next big international name in frame design.

Kids Eyewear of the Year

This award will go to the best frame design for children. Judges will be looking for a frame that is comfortable for a child and durable, and that has been designed with to appeal to a younger generation.

Luxury Frame of the Year

The luxury frame award will go to the design that encapsulates what luxury means in 2022. Judges will be looking for a frame that oozes style and panache, and that lives up to the luxury price tag.

Men's Frame of the Year

The winning frame for this category will be selected from any price point and will be judged on the uniqueness of the design, the appeal to the consumer, and the design that sets the trend for 2022.

Men’s Sunglasses Frame of the Year

The award for sunglasses frame of the year will go to a design that breaks the mould, and matches comfort with practicality, this category will include sport and fashion frames, and can be from any price point.

Women's Frame of the Year

The winning frame for this category will be selected from any price point and will be judged on the uniqueness of the design, the appeal to the consumer, and the design that sets the trend for 2022.

Women’s Sunglasses Frame of the Year

The award for sunglasses frame of the year will go to a design that breaks the mould, and matches comfort with practicality, this category will include sport and fashion frames, and can be from any price point.

Unisex Frame of the Year

The winning frame for this category will be selected from any price point and will be judged on the uniqueness of the design, the appeal to the consumer, and the design that sets the trend for 2022.

Luxury Eyewear Retailer of the Year

This category will be looking for the store that has pushed the envelope in luxury retail. Judges will be looking for unique store design, a broad range of luxury frames, visual merchandise initiatives and stand out initiatives to increase their sales.

Eyewear Retailer of the Year

This award is open to anyone who sells eyewear in the UK. Judges will be looking for attention to the range of frames selected for sale in store, how they have approached their visual merchandising, the initiatives they have run in the community to generate interest around their frames and anything else that makes them stand out as an eyewear retailer on the high street.

International Eyewear Retailer of the Year

This award is open to anyone who sells eyewear in UK and Internationally. Judges will be looking for attention to the range of frames selected for sale in store, how they have approached their visual merchandising, the initiatives they have run in the community to generate interest around their frames and anything else that makes them stand out as an eyewear retailer in their local area.

Most Engaging Practice Window

The award for an optical practice that has shown how to drive sales of eyewear through a thoughtful and interactive approach to widow design. The winning store will be able to demonstrate an increase in sales as a result of their window displays.

Sustainable Frame of the Year

This award will go to the unisex frame which is the most sustainable. Judges will be looking for a frame which has been manufactured and crafted locally and in sustainable way, and is using sustainable materials.

Eyewear Accessory of the Year

The awards will be going to the accessory that can be sold by opticians that will offer new, interesting revenue streams from innovations in the market. The optical retail sector is very entrepreneurial; and accessories can represent a fantastic add-on to existing and new optical customers. The judges will be looking for marketable products that can add a good margin to an optical retailer. They will be looking for style and unique qualities that make an optician stand out from the crowd. They will also be looking for the sales & marketing support that goes with that product and the long term benefits to a business of stocking that accessory