100% Optical is London's only annual international optical trade event for industry professionals including optometrists, dispensing opticians, contact lens practitioners and ophthalmologists. Organised in partnership with the Association of Optometrists, 100% Optical offers professionals three days of business, learning and networking.

 

Launched in 2014, 100% Optical immediately established itself as the largest optical event in the UK. The success of the opening year continued into the 2015 event and now 100% Optical can proudly claim to be the fastest growing optical event in Europe. Winning rave reviews from visitors and exhibitors alike, 100% Optical has quickly established itself as the definitive event in the industry.

 

100% Optical will return to London ExCeL on 6,7,8 February 2016 with an increased floor plan and featuring even more international brands across Eyewear, Equipment & Machinery, Lenses and Business Services.

Latest News

ZEISS Academy Education Events

ZEISS Academy Education Events

ZEISS Academy is delighted to announce two additional dates for their 2015 Education Programme: Optical Biometry - Tuesday 10th NovemberThis course will include clinical applications of the IOLMaster and instruction…
Eyespace announced as Lloyds Bank National Business Awards Finalist

Eyespace announced as Lloyds Bank National Business Awards Finalist

Eyespace has been shortlisted for the 'Lloyds Bank New Business of the Year Award' at the 2015 Lloyds Bank National Business Awards. Embraced by a huge proportion of the UK’s…
Giving 100% Optical Gravitas

Giving 100% Optical Gravitas

100% Optical are delighted to announce the appointment of Gravitas Public Relations to handle the PR for 100% Optical in 2016. Gravitas came highly recommended by their optical clients and have 22 years’…
Breaking News! Hoya joins 100% Optical 2016

Breaking News! Hoya joins 100% Optical 2016

HOYA has had a presence in the UK for over 35 years and in that time has become renowned for innovative products and services. Their global presence and continuous investment in…
Breaking News! De Rigo returns to UK trade fair circuit partnering with 100% Optical 2016

Breaking News! De Rigo returns to UK trade fair circuit partnering with 100% Optical 2016

"De Rigo UK are pleased to announce its plans for 100% Optical 2016; securing a fantastic space at the event to showcase its stunning portfolio of sought-after brands. As a global…
The Body Doctor Ltd announces association with Dr Hilary Jones

The Body Doctor Ltd announces association with Dr Hilary Jones

The painful symptoms of eye conditions, including Blepharitis and Dry Eye Disease, can be relieved safely thanks to the Eye Doctor, an ingenious eyelid heat mask filled with a revolutionary…
Introducing eye:max, unique and innovative frames by Stylish Eyewear Ltd.

Introducing eye:max, unique and innovative frames by Stylish Eyewear Ltd.

Stylish Eyewear Ltd. is the approved UK distributor for the eye:max<> collection of unique , innovative frames & temples / sides by Koberg + Tente , Germany. Selling there since…
Wimbledon hospitality serves a grand slam for  Rodenstock customers

Wimbledon hospitality serves a grand slam for Rodenstock customers

Rodenstock customers enjoyed VIP hospitality at this year’s Wimbledon Championships, with guests treated to the final three days tennis, including Men’s Semis, and Ladies’ and Gent’s Finals. The top Wimbledon by Rodenstock…
Waterside’s launches new smart website

Waterside’s launches new smart website

Waterside Labs has launched a new website designed and dedicated to reflect the values and resources of this evolving company. The clean simple digital layout of the site positions Waterside…
Quality products from global suppliers at best prices by Eastern Optical

Quality products from global suppliers at best prices by Eastern Optical

Eastern Optical takes time to source quality products from its global suppliers. Working directly with their suppliers, they are committed to giving their customers the highest possible level of service…
Rodenstock Club Awards 2015 – Win a trip to Muscat, Oman

Rodenstock Club Awards 2015 – Win a trip to Muscat, Oman

A trip to the Sultanate of Oman is the fabulous prize waiting for winners of the 2015 Rodenstock Club Awards, which reward independent opticians for their loyalty and support. Winners…
New ‘Wanderlust’ realm by Linda Farrow

New ‘Wanderlust’ realm by Linda Farrow

Linda Farrow continue to break the boundaries of luxury. Introducing the Spring Summer 2015 collection, a soft and dynamic accentuation to the brand's existing archive. Linda Farrow invites you to…

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