Peer review: Win more contact lens wearers and keep most of them too
This peer review will encourage conversations about engaging the reluctant contact lens patient with empathy and also proactively reducing early drop-out by challenging eye care practitioners on the possible reasons our current drop-out rate isn't changing. The aim is to change behaviour around communicating contact lens features and benefits to patients to suit their lifestyle needs.
Practitioners will be able to communicate effectively with prospective contact lens patients and existing wearers at risk of drop out
Practitioners will recognise common reasons for contact lens drop out.